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Rosetta Stone: "Sinking like a..."

 Language Learning Forum : Language Programs, Books & Tapes Post Reply
9 messages over 2 pages: 1 2  Next >>
jbadg76421
Groupie
United States
Joined 4388 days ago

51 posts - 92 votes 
Speaks: English*
Studies: German, Spanish, French, Esperanto

 
 Message 1 of 9
11 March 2015 at 9:14pm | IP Logged 
From The Economist:

"Rosetta Stone has for years been synonymous with computerised language-learning, at least in America. But investors have soured on it, as the company has struggled to turn around annual losses beginning in 2011. Today Rosetta Stone will announce results for 2014, which are almost certain to show the biggest deficit yet."

I couldn't help but grin a little when I saw that graph at the bottom of the article...
10 persons have voted this message useful



hrhenry
Octoglot
Senior Member
United States
languagehopper.blogs
Joined 5130 days ago

1871 posts - 3642 votes 
Speaks: English*, SpanishC2, ItalianC2, Norwegian, Catalan, Galician, Turkish, Portuguese
Studies: Polish, Indonesian, Ojibwe

 
 Message 2 of 9
11 March 2015 at 10:59pm | IP Logged 
I never got spam from Rosetta Stone, but once they purchased Live mocha I got on average two emails a day from them trying to get me to purchase RS proper.

I soon enough marked all RS and Live mocha a spam. Checking my spam folder, they're still at it.

If enough people do this (I can't believe I'm alone in this) their ranking goes way down in Google's search results. I would imagine that a good portion of their revenue comes from internet ads, which are now not as prominent.

R.
==
4 persons have voted this message useful



Silvance
Diglot
Groupie
United States
Joined 5494 days ago

57 posts - 81 votes 
Speaks: English*, Pashto
Studies: Dari

 
 Message 3 of 9
11 March 2015 at 11:45pm | IP Logged 
They also lost their contract with the military in 2011-2012, and that was bringing in a
lot of money. Now we have a contract with Pimsleur.
4 persons have voted this message useful



carlyd
Groupie
United States
Joined 3989 days ago

94 posts - 138 votes 
Speaks: English*
Studies: German, Spanish

 
 Message 4 of 9
12 March 2015 at 1:59am | IP Logged 
I bought the whole Rosetta Stone package and not only do I get emails asking me to renew the online access, I get a couple a day asking me to buy the package--like they can't sort out their own customers.

Irritating.

Plus I used to LOVE LiveMocha and since RS bought it, it's terrible.
2 persons have voted this message useful



soclydeza85
Senior Member
United States
Joined 3907 days ago

357 posts - 502 votes 
Speaks: English*
Studies: German, French

 
 Message 5 of 9
17 March 2015 at 3:03pm | IP Logged 
carlyd wrote:
Plus I used to LOVE LiveMocha and since RS bought it, it's terrible.


I didn't know RS bought LiveMocha, that explains the big change. I, too, used to love it. I went back to it after a while, I really didn't like it anymore. That's too bad, that was a really cool site.
1 person has voted this message useful



Gemuse
Senior Member
Germany
Joined 4082 days ago

818 posts - 1189 votes 
Speaks: English
Studies: German

 
 Message 6 of 9
17 March 2015 at 10:28pm | IP Logged 
jbadg76421 wrote:


I couldn't help but grin a little when I saw that graph at the bottom of the article...


I'll grin when the share price goes below 27 cents per share.

A 99% drop.
1 person has voted this message useful



Speakeasy
Senior Member
Canada
Joined 4052 days ago

507 posts - 1098 votes 
Studies: German

 
 Message 7 of 9
17 March 2015 at 11:44pm | IP Logged 
I’m certainly no fan of Rosetta Stone; their product, their customer service, and their predatory business practices resemble more a “scam” than a genuine attempt to deliver a quality language-learning system.

Nonetheless, while many of us are cheering at the current troubles of this company, we should bear in mind that, should the company go under, the founders have already done quite well and that they are not likely to be hurt by the company’s demise. The same cannot be said for the common shareholders who subscribed the IPO when this company went public a few short years ago. While they might be the Death Star of language programmes, it is quite possible that our own pension funds, or other collective investment funds, hold shares in this company!

Edited by Speakeasy on 17 March 2015 at 11:44pm

4 persons have voted this message useful



Teango
Triglot
Winner TAC 2010 & 2012
Senior Member
United States
teango.wordpress.comRegistered users can see my Skype Name
Joined 5556 days ago

2210 posts - 3734 votes 
Speaks: English*, German, Russian
Studies: Hawaiian, French, Toki Pona

 
 Message 8 of 9
18 March 2015 at 12:04am | IP Logged 
Speakeasy wrote:
Rosetta Stone...the Death Star of language programmes

All troubles and more serious issues aside for one moment, this quote made my day! Mahalo, Speakeasy. :)


4 persons have voted this message useful



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