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English: This is wrong, right?

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IronFist
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United States
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 Message 1 of 13
18 February 2012 at 7:00am | IP Logged 
There's a product called Chantix that advertises on American TV. It's a "stop smoking" medication. The fine print in their commercials says:

"In studies, 44% of CHANTIX users were quit during weeks 9 to 12 of treatment (compared to 18% on sugar pill)."

What is "were quit"?

How can you be quit?

You can quit something, for example: "he quit smoking."

Or you can have quit something, for example: "he has quit smoking."

But you cannot be quit. "44% of CHANTIX users were quit?" That doesn't make any sense.

Quit is a verb, not an adjective nor a noun.

I checked dictionary.com and "quit" is only a verb.

Has anyone her this usage before? It sounds really wrong to my ears.

Their website says it, too.

Chantix.com

Here's a pic from their website:



That is wrong, right? What do you think happened? An editing mistake that never got corrected?

Edited by IronFist on 18 February 2012 at 7:01am

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Kyle Corrie
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 Message 2 of 13
18 February 2012 at 7:48am | IP Logged 
I'm sure it must be a mistake.

It should read: In studies, 44% of CHANTIX users were ABLE TO quit during...
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Brun Ugle
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 Message 3 of 13
18 February 2012 at 8:09am | IP Logged 
Actually, quit is also an adjective and a noun in some cases. So, your dictionary is perhaps somewhat abridged.

One of its meanings is to be released from or rid of.

So I could say: "I was quit my debt." or "I was quit my bad habit." etc

I think this is probably the way they meant it. However, I agree that it sounds rather odd. I feel it would sound better to say, "...44% of Chantix uses were quit the habit..." or something like that.

It think probably the reason they chose to say "were quit" instead of "they quit" or "they were able to quit" is that they wanted Chantix to get the credit for the quitting. Saying "they quit" gives more a flavor of it being something the people did themselves. So it's sort of a passive vs active thing. (I hope that makes sense.)


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IronFist
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 Message 4 of 13
18 February 2012 at 8:11am | IP Logged 
Kyle Corrie wrote:
I'm sure it must be a mistake.

It should read: In studies, 44% of CHANTIX users were ABLE TO quit during...


Right?

Or "44% of CHANTIX users had quit during..." or something like that.

I actually think "...had quit by weeks 9 to 12..." sounds best.

I've seen it on TV and on the website, though, and I've seen it this way for months. Maybe no one has caught it?

Edited by IronFist on 18 February 2012 at 8:11am

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IronFist
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 Message 5 of 13
18 February 2012 at 8:13am | IP Logged 
Brun Ugle wrote:
Actually, quit is also an adjective and a noun in some cases. So, your dictionary is perhaps somewhat abridged.

One of its meanings is to be released from or rid of.


Whoa, it turns out you're right:

http://www.merriam-webster.com/dictionary/quit

Quote:
So I could say: "I was quit my debt." or "I was quit my bad habit." etc


It still sounds weird! But I guess it makes sense if "quit" is to mean "rid of."

Even then, it sounds like the commercials should say "...44% of CHANTIX users were quit smoking during weeks 9-12..."

Edited by IronFist on 18 February 2012 at 8:16am

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July
Diglot
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Spain
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 Message 6 of 13
18 February 2012 at 2:31pm | IP Logged 
I just get the impression that it's probably phrased like that for legal reasons. If they
used 'quit during' or 'had quit during' or even 'were able to quit during' it sounds more
like an ongoing status - implying that they quit and didn't smoke again.

Where as 'were quit during' suggests that they gave up smoking while using the
medication, but then probably a lot of them then went right back to smoking at the end of
the treatment (something that the company would rather not mention).
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fiziwig
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 Message 7 of 13
18 February 2012 at 6:51pm | IP Logged 
To me it sounds as if their meaning was "... remained free of smoking during ...". I would take "quit" to an ongoing state ("be quit"), not the beginning of a new state as in "to quit". Anyway, that's how I would interpret that use of "quit".
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Jeffers
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 Message 8 of 13
18 February 2012 at 10:14pm | IP Logged 
Brun Ugle wrote:
Actually, quit is also an adjective and a noun in some cases. So, your dictionary is perhaps somewhat abridged.

One of its meanings is to be released from or rid of.

So I could say: "I was quit my debt." or "I was quit my bad habit." etc



The useage you mention is more or less correct, however you would have to say "I was quit of my debt." That little word makes all the difference.

Also, this is still using it as a verb, by the way.

Edit: looked it up, and apparently "quit" is an adjective when used this way. Huh...


Edited by Jeffers on 18 February 2012 at 10:16pm



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